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Comprehensive Vision Care

About Malbar

Our Brand Promise: To make customer satisfaction our #1 priority by bringing a sense of pride, passion and purpose to everything we do.

Malbar is now a proud member of the Acuity Eyecare Group family. As part of AEG, we know that your vision is precious, and so is your time. Malbar is a one-stop-shop for comprehensive vision exams and high-quality designer eyewear. With 5 locations throughout Omaha, you’re guaranteed to find the perfect match for your unique needs.

Our History

Founded in 1951 by Dr. Stanley Malashock in the back room of the famed jewelry store bearing the same family name, Neal Malashock, O.D. and Larry Malashock, O.D. purchased the practice from their father in 1988. We’ve grown over the years to now offer full-service, comprehensive eye health care in five convenient locations throughout the metro area.

In 2018, Malbar joined Acuity Eyecare Group family of brands, an experienced and successful management team that supports us in providing outstanding, personalized customer service.

Our Values

Value – Our services and products combine quality and affordability to meet your needs, budget, and schedule.

Service – We strive to provide each patient with a professional, pleasurable experience.

Community – Our goal is long-term relationships with our employees, patients, and the communities we serve.

Expertise – We are leaders in providing medical eye care services and diagnostic technology for thousands of patients throughout the Omaha area.